Why don’t we drink more half bottles?
This is something that has been bugging me for a while now, and came up again when I was in Noosa recently as a solo drinker. 375ml bottles work out as just over one glass of wine per person, which really is the perfect amount for mid week drinking and ideal if you’re having a glass by yourself, and they’re obviously cheaper.
Yet here in Australia, aside from sweet wines, we just don’t drink half bottles. Nor do we drink enough magnums for that matter either. It’s just 750ml bottles for days, with even cask wine now fading into the background.
But why? Why are we so fixated with one size of our chosen wine storage vessel? It’s not like 750mls are even necessarily more convenient. It just doesn’t make sense. I love halves, largely because I can have a half bottle of white to start and then half red to finish. It’s like entree and main course, but for wine.
Am I alone in wanting more halves? Do you drink half bottles? Or more importantly, would you drink more if you had the option (and they were generally just half as much)?